Bradelis Blog
Just 5 Millimeters Can Change Everything
True Performance Is Not Always Visible at First Glance. Even though we are a shaping lingerie brand, there are times when we intentionally tell customers something unexpected: The true p...
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It Sells, Yet We Don’t Recommend It: Why BRADELIS Doesn’t Recommend Shapewear First
Sometimes, the Right Recommendation Is “Not Yet.”Even though we are a shaping lingerie brand, there are times when we intentionally tell customers something unexpected: “You may be better off not w...
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The Beginning of BRADELIS—Sharing the Moment That Changed Everything
A single bra fitting changed everything. Discover how our founder’s life-changing experience in the U.S. inspired the philosophy behind BRADELIS and the way we think about lingerie today.
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The Pinnacle of Elegance — BRADELIS COUTURE
ABOUT BRADELIS COUTURE is BRADELIS' luxury line, created in pursuit of beautiful tailoring brought to life by master craftsmanship, premium materials that gently embrace the b...
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Gold Flag’s 35th Anniversary: Evolving Shapewear, Inspired by Customer Joy
Next year, Gold Flag will celebrate the 35th anniversary of its founding.To all the customers who have supported BRADELIS New York, we would like to share the story of our origins and where we are ...
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GRAND OPENING: Sapporo Pole Town Store
Bradelis is thrilled to announce the opening of our Sapporo Pole Town Store — our first permanent location in Hokkaido!
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Comfort. Shaping. Invisible. Skin-Fit Wireless Bra
The Ultimate Bra. Wireless Yet Shaping, Seamless Yet Invisible. Skin-Fit Wireless Shaping BraSHOP NOW ―Choosing comf...
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The Timeless Art of Lingerie Inspired by Japanese Craftsmanship
No matter how the world changes, one principle remains at the heart of BRADELIS:“Creating quality with genuine care.”In today’s fast-paced world, where efficiency often takes precedence, we choose ...
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To spread the “BRADELIS Beauty” awareness, I started my own company Gold Flag Ltd. 30 years ago in Japan and established the lingerie brand “Bradelis New York”, incorporating New York aesthetics wi...
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